Your Customers Buy with Their Heart

Everytime I walk pass Starbucks, I can't help but always people reading, relaxing, chit chatting. The vibe is always good, no wonder people enjoy hanging around there. I feel happy when I am there too.

If you are in business, many will agree one of the most important things is people don't just buy with their head, they buy most of the time with their heart. The competition in today's marketplace is not for customer's money but for their emotion.Touch the people you serve and they will be back for more. Engage their emotions and they will become your most die hard fans.

Quoting from neurologist Donald Calne "The essential difference between emotion and reason is that emotion leads to action while reason leads to conclusions." 1 key take away I would believe is Human beings moved when their emotions are moved.

How does having the latest Iphone make you feel? How does having a branded Chanel Bag make you feel? You get the point?People go where they are cared for, special and good, People buy from a place of emotional engagement. Seems obvious? Not many put it in good use.

Who's Playing?

I always think that children are our teachers. Why? Because they know how to play! I was on my way home that day thinking the importance of play. What was the response when you ask an adult "What you gonna do today?". I doubt any of them will be exclaiming "play!"

Think about it. What will your life look like if there was more play? What would your experience of work be like if you had more fun doing your job? What would your relationship become with more spontaneous & laughter?

As adult, we stop playing once we assume responsibilties of life. Adults are nothing more than deteriorated children. It doesnt have to be that way. Take some time off and make time for play. Find the time to be little reckless and silly. Be imaginative at work and bring curiosity back to your daily lives.

How life will be so fun if we can get back that sense of wonder you knew when life was all about make believe and enjoying every second of the journey. This is call living! The next time someone looks at you with your briefcase, business suit and serious face, asking what you gonna do today, I challenge you to reply them "I am going out to play today!"

Have You Start Reading Obituaries?

I have start to become more philosophical these days, as I realised time is ticking by so fast...I am less willing to waste my time, less willing to listen to negative people. I am even less willing to miss an opportunity to be loving, champion another human being, get closer to my dreams, or have some genuine fun. And...I started reading obituaries too. 

When I read of the lives others have lived , I am offered clues on whats most important in life. I realised that obituaries of lives well lived often share certain consistent pattern. 

• Family
• Friendship
• Contribution to community 
• Taking calculated risk 
• Kindness through small, simple acts 
• Love

The greatest of all i read speaks of being close to loved ones and of the impact the deceased had on the world around them. 

Leading a beautiful life, I always ask the kinds of questions that will provoke me to think deeply ad connect with what matters most. One of the dominant traits of so many of the extraordinary people I know is the discipline of bring more reflective than most of us. So ask profound questions. Good questions lead to excellent answers and greater clarity. And greater clarity is the DNA of authentic success and personal greatness. 

There are 5 questions that I hope will cause you to go deep and become more philosophical about what truly counts in your life. Most people don't discover how to love until it's time to die. By then it's too late...Start writing your answers down in journal, ask yourself on a daily basis and get yourself align!

• Did I Dream Big Enough?
• Did I Live Fully to the Extend of What I am Capable of?
• Did I Learn to Let Go of Those Thinking that Does not Support Me?
• Did I Love Well?
• Did I Leave the Earth a Better Place?

I hope the answers you arrive at will help you live with more passion and joy. Clarity does precede success. You can't hit a target you can't even see. And we are really not here that long, if you think about it. We'll all be dust before you know it! So live and maximise your potential now!

A Brand New Year for You?

This is a brand new year, and with a brand new year, many would have new hopes, new resolution and new expectation for the year. I always like this period of the time because its the time where all the hopes are flying around, people gets positive and upbeat. They are optimistic maybe because of the holiday season they get relax.

I got this article from www.inc.com. you will find it suitable to have them during this period of the year while you are making a new resolution and entering greater heights. It is about habits! Habits are those that will make or break you. Since this is the case, why not create those habits that will make you happier for a better life?

~9 Daily Habits that will make you Happier!~

Happiness is the only true measure of personal success. Making other people happy is the highest expression of success, but it's almost impossible to make others happy if you're not happy yourself.
With that in mind, here are nine small changes that you can make to your daily routine that, if you're like most people, will immediately increase the amount of happiness in your life:

1. Start each day with expectation.

If there's any big truth about life, it's that it usually lives up to (or down to) your expectations. Therefore, when you rise from bed, make your first thought: "something wonderful is going to happen today." Guess what? You're probably right.

2. Take time to plan and prioritize.

The most common source of stress is the perception that you've got too much work to do. Rather than obsess about it, pick one thing that, if you get it done today, will move you closer to your highest goal and purpose in life. Then do that first.

3. Give a gift to everyone you meet.

I'm not talking about a formal, wrapped-up present. Your gift can be your smile, a word of thanks or encouragement, a gesture of politeness, even a friendly nod. And never pass beggars without leaving them something. Peace of mind is worth the spare change.

4. Deflect partisan conversations.

Arguments about politics and religion never have a "right" answer but they definitely get people all riled up over things they can't control. When such topics surface, bow out by saying something like: "Thinking about that stuff makes my head hurt."

5. Assume people have good intentions.

Since you can't read minds, you don't really know the "why" behind the "what" that people do. Imputing evil motives to other people's weird behaviors adds extra misery to life, while assuming good intentions leaves you open to reconciliation.

6. Eat high quality food slowly.

Sometimes we can't avoid scarfing something quick to keep us up and running. Even so, at least once a day try to eat something really delicious, like a small chunk of fine cheese or an imported chocolate. Focus on it; taste it; savor it.

7. Let go of your results.

The big enemy of happiness is worry, which comes from focusing on events that are outside your control. Once you've taken action, there's usually nothing more you can do. Focus on the job at hand rather than some weird fantasy of what might happen.

8. Turn off "background" TV.

Many households leave their TVs on as "background noise" while they're doing other things. The entire point of broadcast TV is to make you dissatisfied with your life so that you'll buy more stuff. Why subliminally program yourself to be a mindless consumer?

9. End each day with gratitude.

Just before you go to bed, write down at least one wonderful thing that happened. It might be something as small as a making a child laugh or something as huge as a million dollar deal. Whatever it is, be grateful for that day because it will never come again.

I am sure you enjoyed this article as much as I do. Would this be a brand new year for you or just something like the same old year? Its your choice. Fo me, I will choose to make my year an awesome one by practicing the habits that make me more happy, satisfied and enjoyable! How about you?